Parents and E-Book Sharing

joan ganz cooney

This summer, the Joan Ganz Cooney Center did a survey about parents habits in sharing e-books with children.  Their focus was specifically on families who had iPads, since that has emerged as the dominant device for books for children.  The entire study is worth a read, but here are some facts pulled from it:

  • Of parents who own an iPad, 72.5% of them have read e-books with their children.
  • Parents who did not share books on their iPad had a much stronger preference for print books.
  • 89.9% of parents who share e-books with their children reported that they read mostly print books.  Only 7.5% said they read the same amount of print and e-books with their children and 2.7% said they exclusively read e-books together.

I think that children’s books will prove a tough nut to crack for publishers.  Do you make the books interactive?  Is a book filled with videos and things to click on still a book in parents’ eyes?  Or do you convert over just the format of the print volume?  Aren’t opportunities being lost there? 

How do you feel about e-books and small children?  Are you a parent who shares e-books or not? 

One thought on “Parents and E-Book Sharing

  1. I let my 2 1/2 year old daughter play with iPad apps a bit (a few minutes most days). A few of them are book-based (A Present for Milo, The Monster at the End of this Book, Princess Baby), but she doesn’t view them as books, and neither do I. They are games for her. We read physical books morning, noon and night. I would consider loading more ebooks on the iPad for travel, because it’s hard to bring along enough books, but for home, I prefer print.


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